AppGallery, at the forefront of the gaming industry

500% more games are now available on the platform compared to last year

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The gaming industry is considered one of the most evolving industries nowadays as it has seen a booming of users, developers, and app publishers worldwide. Big tech companies like Huawei starts to adapt their hardware offering to fit better the gamers' needs, especially when mobile gaming makes up about 45% of the total market share.

Huawei offers a wide choice in terms of hardware to its mobile gamer’s community and has launched various smartphones to make the gaming experience on Huawei phones the most smooth and enjoyable, taking into consideration the rise of live streaming. The company flagship phone, HUAWEI Mate 40 Pro for example includes 24-core Mali-G78 GPU, it’s the most powerful GPU ever seen on a Huawei device. This delivers advanced graphics performance and is complemented by an amazing audio visual experience for immersive gaming. The 90Hz display works together with 240Hz touch sampling rate for greater responsiveness and now provides haptic feedback to correspond with the visual experience. This entertainment set-up is completed with dual stereo speakers to create experiences with super bass stereo. All to offers an immersive gaming experience to users. Other smartphones like the HUAWEI Y6p, the HUAWEI Y8s, HUAWEI nova 7i, and HUAWEI nova 7 SE are also perfect for gamers, they boasts incredible features like blistering processor and comprehensively optimized software, best quality display, long lasting battery, super 5G permanence and smart assistant. Specific technologies, introduced by Huawei like the GPU Turbo technology dramatically increases the graphics processing efficiency of smartphones, thereby allowing devices to run graphically intensive applications without significantly affecting battery life. The GPU Turbo is able to increase graphics processing efficiency by 60 percent and reduces SoC power consumption by 30 percent.

Moreover, Huawei has recently launched its HUAWEI GameCenter in more than 33 countries, including the Middle East and Africa. GameCenter creates a one-stop game service platform and unique experience for users, providing game players with richer experience through two core services: content service and user welfare. With GameCenter, users can get access to the pre-order games, new games and popular games. Also, users can take advantage of exclusive online game packages and offers when playing the games, through which users can grow their profile, unlock further discounts and enjoy incredible benefits.


AppGallery, at the forefront of the gaming industry

On the AppGallery, Huawei’s official distribution platform and one of the top three marketplaces globally, gaming apps, among 18 other app categories, represents one of the largest verticals within the store portfolio. Gaming is at the forefront of its expansion, with over 500% more games now available on the platform compared to last year. Huawei customers are the first to experience innovative new gameplay globally, with many launches from the past year, including AFK Arena, Asphalt 9: Legends, Clash of Kings, and many more.

In the Middle East and Africa region, AppGallery started to integrate more local gaming apps that resonate better with the local culture and are very popular among users. Local gaming app portfolio has grown by 240% since last year and includes games such as Tamatam, Rababa, Jawaker, UMX, Babil Games, Yalla, Ahena Studio, Inspired Square and much more.

AppGallery has concentrated its efforts in working with developers on both a local and global scale to bring the most relevant apps to users, boosting the number of developers working with the platform and delivering more choices to consumers around the world. Also, developers are increasingly looking to AppGallery to reach local audiences and tap into its growing global audience.


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