Le Charcutier, a 100% Lebanese owned supermarket chain that offers high quality food and non-food products at competitive prices. With a workforce of more than 1000 people Le Charcutier is set to reach 15 branches by 2014. Ashrafieh, Baabda, Boulevard Camille Chamoun, Beit Mery, Jisr El Basha, Sin El Fil, Dekwaneh, Sed El Bouchrieh, Fanar, Antelias, Rabieh, Naccash, Sarba, Jeita and Jbeil.
1953: Antoun Aoun founded a grocery shop servicing Achrafieh’s Mar Mitr neighborhood (now St. Louis Street). Having left his work as maitre d’hôtel, he had leased the tiny grocery store with his last month’s pay with help from friends who worked at the port, using boat wood to make shelves. His wife prepared cheese and yoghurt while his 11-year-old son Joseph Aoun woke up neighborhood customers to deliver their orders on his bicycle every morning.
1956-1976: When fridges entered the local market, Antoun Aoun bought a wooden fridge, replacing the ice buckets he used and enabling him to stock more products. Steel shelves replaced wooden ones, and electric fridges soon followed. With hard work and perseverance, the family business began to grow. Even when civil war resulted in a lack of products in the market, the well-reputed Antoun Aoun was entrusted by storeowners to sell their products, resulting in further growth. By the end of the 1970’s, the family opened a second shop (selling cheese and meat) in Achrafieh following their merger with the Abi Aad store and benefitin
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